Entering into the Japanese market

NoyGroup We can help introduce your new products, services and technology to the Japanese market. Japan is the second largest market after the United States. However, language and cultural differences often hinder the entry of overseas firms into the Japanese market, especially to western oriented cultures such as the one in Israel.

Why Work with NoyGroup

There are many foreign companies such as Coca Cola or IBM and Israeli companies such as ORBOTECH and CREO that have been very successful in Japan, but on the other hand there is a long list of firms that have withdrawn from the Japanese market. How can we explain the difference between those firms that have been successful in Japan and those that have left the Japanese market? 

The answer is actually quite clear-cut. Those firms which were unsuccessful failed to do their homework in analyzing the Japanese market beforehand. The successful firms researched how their products would fit into the Japanese market, making adjustments where necessary to their products. They also localized their products and thoroughly studied how to set up sales networks and channels. In particular, having an appropriate sales strategy for Japan is important

This is where NoyGroup can help. We can offer you the insight and understanding into the Japanese way of business life and way of doing business in Japan.

Our Services

We offer a range of services to help you enter the Japanese market, From Market Research, Company Formation, Agent Companies, Reseller Companies, etc.

If you are interested in our services or you would like more details of our services please feel free to contact us